HomeLane
HomeLane is an interior design firm that brings together functionality and aesthetics to provide homeowners with customized and efficient home designs.
It is backed by former Indian cricket captain Mahendra Singh Dhoni.
Pre-production scripts to match rebranding
The brand was planning to rework their packaging and positioning. We got the expertise of our team of writers to create scripts that matched the brand’s new marketing goals.
Moving away from templatised scripts that were used earlier, we went in with a more personalised approach to each home.
The story of every project is unique and we weaved it into every clip through the content.
This was a really special project for us. We collaborated with our sister brand Flyingchappal.com They brought in the video production expertise while kaunvo.com brought in the content expertise.